From a social media strategy to targeting your audience in the social space, we will show you how to make social media work for you. Have you heard of the 80/20 rule? We will walk you through how to schedule posts for your business, what your posts should look like to appeal to your audience, and how to review analytics and make adjustments to your strategy. Do you know how to advertise on Facebook and Instagram? We will help you learn the tricks of the trade in this interactive workshop.